Determining high paying keywords in the content or better known as hunting High Paying Keyword (HPK) seemed to be one of the steps required for online businesses, especially Google Adsense publisher.
High Paying Keyword is a term for the keywords that have a high selling value of clicks (cost per click – CPC). That is, each click gained will generate a lucrative $ $ income. For example: a click on a keyword which usually just priced 1 US$, the HPK keywords can be appreciated 20-50 US$ just for one click. So just imagine if you can apply it on your Adsense.
Of course the keywords which is HPK is became the concern of the publisher of online business, because it is very profitable. As for the advertiser, of course, the keyword or keywords can be measured by the popularity of the products, services, websites and marketing campaigns that they do.
Actually, High Paying Keywords is not only important for Adsense publisher only. But the whole field of internet marketing using it. So, although you are not a Google AdSense publisher, this information is important in order to maximize the revenue you make from your online business. Like PPC program (Paid to Click), Paid to Surveys, Paid to Review and so on.
I present this article is to be a supplement to some articles about online business and Adsense spreaded in the internet nowadays. You can read another article to help you optimize your Google Adsense revenue.
In essence, to manage the more dominant High Paying Keywords is based on how you analyze, evaluate content, set the keyword (HPK) and prepare the content on your site. To analyze how big is the high percentage of high value keywords in your content, we can use various keyword tools that are widely available on the internet.
For this, I will describe the use of one popular keyword tools : the Google Keyword Tools. The main discussion in the article is about Managing High Paying Keywords in Content Site / Blog are:
A. Knowing the High Paying Keyword (HPK) on the content of our site.
B. Analyze, evaluate and determine the HPK to the site's content.
C. Prepare and implement the HPK on the content of our site.
Here's a little description of some of the steps above:
A. Knowing the High Paying Keyword (HPK) on the content of our site.
The first thing we can do, is to check how much content we have and do we allready have one of HPK keywords. To know this, you can do the following steps by using google keyword tools:
a. Log in to Google Keyword Tool.
b. Choose Website Content feature and enter the URL of your site / blog. As instructed Enter a webpage URL to ... (you can enter the URL of your post as analysis materials)
c. Then select the Get keyword ideas.
d. Check Show All from the dropdown menu box.
e. Checklist Group keywords by common terms.
f. At the option of Calculate Estimates using Max CPC: select US$ format. However, you can be more specific use of the currency that you want.
g. Enter the number 100 in the box provided (optional, this means that you decided to find out the 100 keywords that will be displayed based on the calculation of the Google Keyword Tool).
h. Then click Recalculate.
i. After that, Google's Keyword Tool will show the analysis of the cost per click (CPC) of each keyword as you set as above.
j. Click the Estimated Avg. CPC to sort the table by analysis of the CPC. To sort the table from highest to lowest CPC, you can click once again.
At this stage, you will find the keywords on the content of your site / blog that has the potential to increase your Adsense income.
2. Analyze and specify keywords (HPK) for the content.
After getting thorough information on the first step. We can analyze and evaluate the keywords contained in the content of your website / blog, Look carefully and if necessary make notes to help you focus more on potential keywords for you to use / develop.
In this step, do not rush to change / edit your content. You would be wise to selectively choose a few keywords you can use in the existing content. Do not change the content that has been good simply because you wish to insert a lot of PPC keyword in it.
After that then select and assign a keyword (HPK) that we want to apply to our site's content. It is better adapted to the theme, focus and topic of your site / blog. The relevance of the content, keywords and the focus of the site you must watch. As this will strengthen the quality of information presented.
3. Prepare and implement the HPK on the content.
Well, the information already in hand for the content analysis, and the evaluation was performed. The next step is to apply the content of your site / blog.
a. On the content / articles that have been there, you can do some revisions, edit, update or change the sentence and the language we use. But again, try not to change the outline / essence of the existing information. Do not be too much to insert a lot of content on a single keyword. Just select a few keywords that potential. Each content / articles will focus on different keywords you can use.
b. On the content / articles that have not been published, a new form of draft or concept, the application of the keyword so much easier. Review again the concept of the article to be published and edit here and there with the HPK keyword that you select. Form the content to becomes more informative and valuable, and use appropriate language and interesting sentences.
Concepts and the ability to write would look very influential in this move, but with a little practice and practice I am sure, the article you make can make your content more and more valuable.
Developing content with High Paying Keywords is no longer be difficult to apply by following the pattern above. At least that's what I analyze from the various articles and observations on popular sites ,especially Adsense publisher.
Hopefully this article on Managing High Paying Keyword Content may be useful for colleagues. If there are some things you want to add, please tell your opinion by commenting on this post.
Hopefully you can be one of the successful Adsense publisher.
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